Dr. Debashish Chanda
An orthopaedic surgeon with over 16 years of experience performing joint care procedures.
Introduction
Dr. Debashish Chanda is an accomplished orthopaedic surgeon with over 16 years of experience performing joint care procedures. His specialisation includes arthroscopic surgery for ACL/PCL tear, meniscus tear, shoulder and other small joint arthroscopy. He has performed more than 4000 joint replacements while working with the best hospitals across India and Europe.
Challenges
The challenge for our team was to create an identity for Debashish on various online platforms. These platforms would help share information about him, his experience and also the basic information about various orthopaedic problems and the various ways to prevent or treat them.
Solution
Logo Design – Our team developed a logo to give an identity to his brand. The logo was specifically designed to be a mark through which people would recognize him over various platforms.
Website Development – We created and customised a website focusing on just Dr. Debashish, keeping in mind his aim of providing consultations to his patients while also informing them of various physical difficulties and problems along with the treatments they can do on their own, and understand when they should consult a doctor.
Social Media Campaign – Social media handles were created along with posts that aligned with his profession, his skills and his specialities. A dedicated team worked on providing creative content for increased engagement with the audience.
Video Production – Videos were shot of Dr. Debashish working with his patients to treat them, showcasing the various treatments and consultations that he provides to the patients under his care.
